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If I could pinpoint only one thing—the most important thing—that many business people ignore, it wouldn’t be the finances, or employee retention, or even marketing. In fact, the thing that businesses, in my opinion, is so off-the-radar for many that it wouldn’t even show up on a Top 10 list.

I’m talking about politics.

Yes, politics. Not the “what is red” or “who is left of center” discussions that seem to permeate every conversation. I’m talking about the legislation that, in its very essence, is designed to layout a framework for business in our state.

Yet most of us don’t get it. A lot of us can’t follow it. It’s nebulous, confusing and altogether frustrating.

And then there’s the time factor—”I’m trying to run a business, I don’t have time to learn what every bill holds and keep track of who is doing what!” Who has time to sit down and learn the processes and people over and over again?

Fair enough. But that doesn’t change it from being important. After all, with the Upstate serving as a major (if not THE major) business hub of the state, we can’t afford to ignore politics.

So, to help, Business Black Box teamed up with WORD 106.3 FM and Sunnie HARMON and John DEWORKEN group to provide a weekly podcast that will give you the down-and-dirty details of S.C. politics and legislation—in 10 minutes or less. We’ll tell you who is bringing what to the statehouse. We’ll tell you why it’s important. And, we’ll even do a little translation on the way.

You can find it on our site, you can subscribe to the RSS feed, or, soon, be able to get it on iTunes. Then, go to the statehouse website to find your legislator and tell them what you think.

Easy, right? Ten minutes, and all the tools are in place.

Now, no excuses.